Today marks a special milestone for Mascan!
I’m excited to officially announce that we are expanding our media portfolio to Africa, a continent that continues to rise as a global powerhouse of talent, creativity, and innovation.
Africa is home to one of the largest and most dynamic freelance markets in the world. Over the past year, I’ve closely observed the incredible work being done across media, content, and storytelling by African creatives, agencies, and independent talents. Some of the top global talent is being nurtured here, and it’s time we work with them, not around them.
At Mascan, we believe in building media that’s not only global but truly local. Our goal is to slowly integrate our growing media portfolio with Africa-based media brands and creators, creating meaningful collaborations that amplify local voices and produce content that truly serves the people of Africa, on their terms, in their stories, and with their brilliance at the forefront.
This isn’t just about expansion, it’s about partnership. It’s about making sure our growth aligns with communities that have long deserved more visibility, more opportunities, and more support.
This is just the beginning. Mascan is taking a steady, long-term approach to building in Africa. We’re committed to learning, listening, and growing hand-in-hand with local talent and teams.
I can’t wait to share more with you soon.
Let’s build something great together!
